Alison Dunn

Strategic Projects
Marketing & Communications
Copywriting - Done For You
Mentoring of Marketers
Copywriting - Done With You
Arts & Culture Specialist

Next Steps

For more about my rates, go here:

For more about what other people's experience has been go here

Find me on Linked In here.
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Projects & Clients
My guiding principle....
"doing good work for good people making good in the world".

It's also better for all concerned if we can have a good laugh along the way.

Michael Day, Ann Hoban, Jennie Neil-Smith.jpg

Australian Electric Vehicle Association, NSW Branch -
Car Rally Comms with 10 days to go...

The inaugural EV Rally was ready to roll for Climate Week 2026. How to make the most of it without assets, expertise or staff? Start the engines! I created a communications strategy and a step-by-step practical plan for quick action. I mentored the highly engaged committee members throughout, and together we delivered a great result, gaining traction with stakeholders and generating a strong suite of fabulous assets. Right now we are working on Phase Two. Such a pleasure to work with these great people!

Australian Haydn Ensemble

Building audiences for the last five years

I've worked on marketing and communications alongside Founder, Artistic Director and CEO Skye McIntosh since 2021. She's highly creative in every sense, started the ensemble from scratch and has done every single thing herself. Oh, and she also plays a violin that dates from 1770. Superbly.

Skye has trusted me to build audiences, meet and exceed box office targets on the regular, work with her Board and donors, and refine create and deliver the right messages in the TOV we have developed together. (and a LOT more - book a time if you want me to spill the tea for free 😀)

Sydney Symphony Orchestra

Stepping in for specialist copywriting when things were tight.

#Overflow Copywriting for the Philanthropy & Fundraising team.

110 plus Partner welcome messages & 3 EOFY campaigns later, the Orchestra has a fully staffed in-house marketing team.

NSW Dept of Community & Justice

Copywriting & Copywriting Coaching

Yuranha Pre-Employment Program

Corrections

Careers For Aboriginal People & Yuranha Pre-Employment websites

Workshops with the Comms team

Editing various publications

Mentoring of Marketing Manager, Ensemble Offspring

Working with newly engaged early career marketer and Artistic Director Claire Edwardes to establish strong and effective audience development, reporting and marketing practices.

Australian Haydn Ensemble tours Marketing & Comms

2021 to present. Regular tours to Sydney, Melbourne, Canberra adn Regional NSW. Other tours to Adelaide Festival and USA (including Carnegie Hall).

In the Berry office recently on tour with @australianhaydnensemble for Mozarts Spring - with @skyemcintosh.ahe , @themuffatcollective @rafaelfontviolin @yeadon.danny @roderickvangelder and @ailsaveiszadeh

#artsmarketing #freelancer #violin #viola #cello @berrynsw

Nothing says event like a clipboard …
#freelancer

Last of the guests at the end of a beautiful evening event at Government House Sydney for supporters of @australianhaydnensemble …

Checking out the moved reading of Supakind - a project of @angelsinourtown … this one has so much going for it …great work @inner_peace_activist and @robertsampson … excellent audience participation @bellarbs and @julianblaxland

#australiantheatre #kindness #australianactors #australiandirectors

It’s here! Big publishing projects take a village, and a great artistic vision in the first place. Thanks for having me @skyemcintosh.ahe

@australianhaydnensemble The 2026 Subscription Season Brochure is out now. Plan ahead for a year of fabulous music in amazing venues in NSW, ACT and now VIC!

📸
Image of @skyemcintosh.ahe by Helen White
Graphic design by Yolanda Koning

#Haydn #Mozart #Beethoven #Bochherini #LiveClassical #HistoricallyInformedPerformance @skyebrite @skyemcintosh.ahe #MatthewGrecovolin @kareenaleeschmitz @melissafarrow27 @yeadon.danny @macmillanpippa @obergmikaela #Violin #Viola #Cello #DoubleBass #Flute #PeriodInstruments #Wranitszky #MysLivecek #MyšeLiveček @melbrecital #melbournerecitalcentre #acoonthepier @statelibrarynsw @nationalgalleryaus #bowralmemorialhall @visitsouthernhighlands @berrynsw #berrynsw @visitcanberra #canberraevents #canberralocal

Recent office locations …foyers, small planes and regional adventures
#freelancer #artsmarketing #copywriting #classicalmusic #classicalmusicians @australianhaydnensemble @glasshousepmq

This weeks offices ….on tour with @australianhaydnensemble

#artsmarketing #bowralmemorialhall @cityrecitalhall @nationalgalleryaus #berrynswaustralia

@skyemcintosh.ahe @themuffatcollective @rafaelfontviolin @kristenlinfante @macmillanpippa @yeadon.danny @oliver_richard_miller @ailsaveiszadeh @roderickvangelder @thepatwah

Today’s office with @australianhaydnensemble in the nations capital for the Beethoven’s Eighth tour

#freelance #artsmarketer @nationalgalleryaus

@pianoplusau for Out West Piano Fest ….

@wynona_yinuo_wang @harry.bennetts

A most wonderful fundraising event for @australianhaydnensemble earlier in the month - from the event org POV…

@thepatwah @oliver_richard_miller @ailsaveiszadeh

#freelancerlife #fundraisingevent #artsmarketer #philanthropy

Thanks @limelightartsau for this lovely mention of a very cool program…

#artsmarketing #freelancer #communications #emergingartists #composersofinstagram #periodinstruments

Posted @withregram • @australianhaydnensemble Thank you to all our amazing musicians for the incredible SCHUBERT SONGS...David Greco, Skye McIntosh, Matthew Greco, Karina Schmitz and Daniel Yeadon - WHAT gorgeous music you made. Thank you for having us at @the_cimf and @statelibrarynsw , and most of all, a big shout out to our beautiful audiences for your generous welcome.

Thank you Peter Hislop (Canberra) and @oliver_richard_miller (Sydney) for the snaps and videos, and our small yet mighty behind-the-scenes team of Ailsa Veiszadeh, Roderick van Gelder, Marguerite Foxon, Stephen Bydder and @alison_dunn_. And of course an enormous vote of thanks to all of our donors, supporters and @creatensw - we couldn’t do any of this without you.

@davidvgreco @skyebrite @karinaleeschmitz @yeadon.danny #matthewgreco #schubert #mendelssohn #historicallyinformedperformance #shubertsongs #lieder @ahe #schubertiad #canberra #sydneynsw

today’s work adventure @statelibrarynsw with @oliver_richard_miller

#freelancer #artsmarketing @australianhaydnensemble

#freelancer #artsmarketing #copywriting

Love an in-person meeting with lovely people doing excellent things.

Rehearsing. Last nights concert by @australianhaydnensemble at @sydneyoperahouse was just brilliant. Full house and all…

#nailedit @skyebrite @karinaleeschmitz @themuffatcollective @yeadon.danny ..

How amazing you all are.

let the @australianhaydnensemble tour commence … all we need now is the audience to come in…
#concert #classicalmusic #haydn #beethoven #fannymendelssohn #stringquartets #freelance #artsmarketing @riversideparra #violin #viola #cello #historicallyinformedperformance #gutstrings

My favourite fast printer pick up is right near @pasticceria_tamborrino - who could resist ?!

#artsmarketing #freelancerlife #happywork #printingcompany

Pick ups. (no not THOSE kind of pick ups) One of the most fun things about my work are the little adventures I get to have along the way. Picking up tickets from ACO on the Pier - Sydney giving me her best Blue Steel look

#artsmatketing #subscriptions @australianhaydnensemble

Such a great initiative from @australianhaydnensemble and @skyemcintosh.ahe and @ella_macens_composer

#freelance #artsmarketing

Thank you to the best sticker, ticker, zapper, snapper Queens ever at the @australianhaydnensemble donor event at Iona last night. @ailsaveiszadeh @thepatwah @oliver_richard_miller ♥️

#artsmarketing #freelancelife #events

When your client sends you flowers and your neighbour does too, and two weeks later they are STILL going.
#freelance #artsmarketing

On the road with @australianhaydnensemble is the best!

#freelancer #artsmarketing @skyebrite

Latest gig @australianhaydnensemble off to a flying start.

@sydneyoperahouse @carlaschwarzwald @skyemcintosh.ahe

The @apraamcos / @ausmusiccentre Art Music Awards night is finally here @malthousetheatre … you’ll find me right here next to the #mediawall …here we go !

When I ran back to Sydney 13 years ago, my very first weekend was spent cleaning at the Peggy House. What an amazing opportunity.

Posted @withregram • @paulvmason This is the amazing Peggy Glanville Hicks. I like to imagine she’s thinking…”I should pull the money together to buy a house & then leave it for other composers to live in rent free”. What a vision ! So it’s that time of the year again - applications are open for the Peggy residency in 2025. But wait there’s more - also on offer is the amazing gallop House in Perth. Take your pick ! Apps close August 13th. Link in bio.

Thanks to APRA, Creative Australia, Create NSW and National Trust WA for their support

Posted @withregram • @australianhaydnensemble Did you miss us? Tune in to ABC Classic at 1 pm AEST TODAY to hear Genevieve Lang do the honours, introducing our BEETHOVEN’S FIFTH concert, recorded live by @abcclassic @cityrecitalhall, and you can also find us on the ABC Listen app.

Images by @oliver_richard-miller

#Beethoven #Ries #boccherini #chambermusic #septet #beethovensfifth #violin #viola #cello #flute #doublebass #sydneyconcerts @cityrecitalhall @glasshousepmq @visitsouthernhighlands #bowralnsw @visitcanberra @skyemcintosh.ahe #matthewgrecoviolin @karinaleeschmitz @yeadon.danny @macmillanpippa @jessicaleehere mrsdenneysmith @alison_dunn_

Not that this ever happens (ahem).

#freelancerlife #copywriter #artsmarketing #lightenup

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@alison_dunn_

Alison Dunn

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